Are you wondering why you are not getting the desire outcome even after investing a good sum of money in building a website? Then maybe something is going wrong with your website. So, if you want to know about what factors are keeping your website from reaching that covete #1 position, this blog is dedicate to you. This post will discuss some possible reasons why your page is not ranking, even though it’s perfectly optimize. Here, an On-Page SEO Company can help you to find out where the issue lies by running a quick SEO audit and then finally providing the best right solution for you.
Nowadays, businesses no matter whether small or large, startups invest a good sum of money in launching their business website. But, only building a website is not enough to get your desire outcome, instead, you have to make sure that your website is an SEO fit. Otherwise, your page will not rank or keep ranking in search engines. Needless to say, if Google can’t find your website, your customers will not be able to find it. So, if you feel like you have done everything right and yet, your webpage is not ranking where you desire to be, then it is a clear indication that there are a lot of SEO mistakes that are killing your website ranking. Here comes the role of hiring a professional Content Marketing Company that can help you fix these issues and help your webpage rank on the first page of Google’s SERP.
Factors Affecting Your Website Ranking:
Now, dig into the main reasons behind your website not ranking on Google:
1. Keywords & Content Related Issues:
You are going to have a hard time ranking your website if it lacks the proper keywords. It is because Google does not know your business. Again, when it comes to content, it needs to be clear enough to help people understand quickly what you are offering to the people. Make sure your content is optimize for the right keywords, rather than filling your page with your business jargon that people may not search for. So, it is important to identify the right keywords through your content strategy to drive results for your business. Finally, you must check whether your content is plagiarism free or not. If Google identifies any duplicity in your content, it will affect your website ranking.
2. You Are Not Publishing Regularly:
Publishing optimize content frequently, at least 2 to 3 pieces of new content in a week increases the opportunities and likelihood of ranking your page pick up. A fresh stream of blog content is a clear indication that you are in the game. The more relevant content you have on your site, the better it will be indexe by Google for different keywords.
3. Low Site Loading Speed:
When it comes to ranking your page, Google looks at your engagement metrics. People leave the page when it takes more than 3 to 4 seconds to load on mobile devices. When users will leave your page without waiting for your page to load, search engines will negatively impact your rankings.
4. Your Website Is Not Mobile-Friendly:
So, you have implemente all the best SEO practices, you have optimize your page for fast loading and still, you find that your page is not ranking! But why? Well, if you don’t have a mobile-friendly site, then you will miss a large number of potential customers. It is because nowadays more than 60% of people worldwide browse the Internet on their smartphones. This is the reason why Google looks at the mobile site first, rather than your desktop version.
5. Your Website Has Been Penalized:
Sometimes you may have gotten hit with a Google Penalty for doing something that goes against Google’s guidelines. Receiving a Google penalty can result in a loss of organic traffic and your website ranking making it harder for the users to find in the search result. Google can penalize you for several reasons ranging from building lots of spammy backlinks to your website, using over-optimize anchor text, and using frequent keywords to publishing duplicate content and many more.
To Wrap Up:
Generally, it takes four months to a year to start seeing your results. It is because the process involves several steps such as research, creating and implementing a strategy, producing content, fixing the technical issues, and finally waiting for Google to recognize and provide value to your content. But, the good news is that there are several ways to help your website rank immediately. Some key things are already discusse above. But, there are several other ways to do so. So, when you see your website is falling flat, look no further! Just, SEO Services Agency with relevant experience and expertise that cares about your website ranking and can offer an effective SEO solution according to your needs.